The specific character of the concept of red in Chinese

The article presents a study of the Chinese language in terms of a linguoconceptological position related to one of the concepts of the Chinese worldview of Wu-xing (the five elements). The main focus is on the concept of red, which is central to the linguistic culture of China. Phraseological units with positive and negative connotations, which are often used in speech, are considered. In addition, a number of classifications of color tokens of this palette was analyzed (in addition to the modern红). A detailed study of the main colour namings of red is presented on the example of myths and legends, as well as the novel "Red Gaoliang" (“红高粱”) by the famous Chinese writer Mo Yan (莫言).

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